a little fictional background.
when a baron has 3 sons it is only natural that 1 will heir his lands. 1 will join the religious order and take a high position.
the last son with nothing to lose will be sent forth with an army, settling in new lands. Creating new taxes for the great king greger who sits on his throne of steel.
When a former king saw that the resources of the fjords depleted, he launched a desperate attack against the Chaladon order, who he blamed for not helping them in their desperate situation. The attack failed and many sons were lost. The Baronies began to starve and the pressure of the northern raiders kept the borders at war. It was then that the King died, and it was then Greger the Great took the throne and drove the northern barbarians back.
Being a great leader King Greger quickly established new trade routes to the south and to the west towards Anvala.
The southern lands proved trade with the mercantile guild, but the greedy Anvalans kept their riches to themselves. pushing the baronies to the west King Greger promised every noble man the lands they could take. Anvala would know the might of the Baronies.