Brought to you by the fine folks at Frito-Lay, the
Doritos Sports Cool Ranch League is a 24 month competitive epic to determine the strongest of the strong, while enjoying the bold taste of Doritos-brand tortilla chips. The structure of the tournament will be based on the concept of
planetary bracketing. All competing teams will be inserted into the
Doritos Sports Flavorizer™, a series of three brackets rotating around a central 'champions' bracket. One bracket will be played out each month for four months, with winners from the newcomers brackets fighting to stay in contention, and the chance to challenge the champions bracket from the challengers bracket for the chance to be a champion. Following each four month period, the brackets will be rotated and the process begins anew until we have found the team worthy of being called the
coolest in the sky!
This event is part of the Frito-Lays campaign to promote Doritos as the perfect snack food for consumer air travel: "Feel the cool ranch in your hair."
Signups:- Each team requires a minimum of eight members to participate
- Please include contact info for your team's captain, along with a photo of them enjoying Doritos-brand tortilla chips
Prizes:- All members of the winning team will be flown out to Frito-Lay headquarters in Plano, Texas for a one hour swim in the Doritos vault
- All members of the winning and runner-up teams will receive sampler package of experimental Doritos flavors, including one you would never guess!
- Prizes are only valid with the signature of a non-disclosure agreement
